A new race for iDaph Events, the Frostbite races, set at the beginning of the year, promised to be a great way to warm up in February! This race had been running for 21 years, but now it was my turn to give it some presence. First, I updated what they already had to reflect a new years’ colors, current dates, presenting sponsor, and not lastly the new race owner, the Leila Patterson Center who graciously took it over from the neighboring hospital so that the event wouldn’t die. Then I tweaked the logo to showcase a little training and coaching, so runners would be ready on race day. October 2013.